When I first started in the estate sale business, I underestimated the importance of a good display. Wires everywhere, dark photos, cluttered garages—I’ve made all the mistakes.
The good news? Every mistake taught me a better way. Over the years, my team and I transformed messy tables into intentional displays, grouped linens into appealing sets, and turned poorly lit garages into profit centers.
In this post, I’ll share the exact changes that elevated our sales—from wrapping electronics cords and staging lamps to bundling towels and streamlining garage pricing. These small details made a huge difference in how customers engaged with each sale.
And if you’re considering starting your own estate sale business, I’ve packaged everything I’ve learned (the right way, without the early mistakes) into my Jennarocity Estate Sale Masterclass. It’s a full course for $297 that takes you from your first sale to confidently managing a thriving business.
👉 Check out the course here https://jennarocitylearning.teachable.com/p/the-jennarocity-estate-sales-masterclass-from-zero-to-profit




